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VISION
The vision for Priscilla of Boston is to be the world's leader in the luxury bridal and related apparel categories.
MISSION
Our mission is to serve the luxury bride by becoming the world's premier destination for both superior apparel and service.
We are a company steeped in rich tradition that offers premier brands, legendary service and superior quality. This combination enables us to exceed customer's expectations, through:
- Service: Highly-trained associates passionately committed to providing a constant, high level of personalized service
- Comfort: An intimate and relaxed salon shopping atmosphere of understated luxury
- Fashion: A diverse family of couture brands and designers that provide a wide breadth of leading edge fashions
- Quality: Unparalleled quality and construction standards; exclusive designs that feature luxurious materials and an impeccable attention to detail
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